Course material covers the syllabus
Major types of communication:
Classification of Interpersonal Communication
A- On the basis of the number of participants.
Dyadic Communication
Small Group Communication
Public Communication
Mass Communication
B - On the basis of organisation structure
Organizational Communication
Formal Communication
Informal Communication (Grapevine)
C - On the Basis of Direction of Flow
Downward Communication:
Upward Communication
Crosswise (Diagonal) Communication
Horizontal/Literal communication:
D - On the basis of way of expression
E - On the basis of Objective
F - On the basis of environment of the firm
G - Types of communication based on the communication channels used
1. Verbal Communication
2. Non-verbal (Non-vocal) Communication
Intrapersonal Communication
The Johari Window
Self-Disclosure
Process of interpersonal communication
Early Linear Models
1.The Shannon-Weaver Mathematical Model, 1949
2.David Berlo Model
3.Schramm’s Interactive Model, 1954
4.The transactional model (Wood, 2009)